Issue #15 - April 2010
Interest, Inspiration, Involvement

Why do patients discontinue care? Why are you and your staff late coming into the office? Why is the morale low in your office? Why are your practice collections and services dropping?
What would happen if every day in our practices we did extraordinary things and thought on a level that created extraordinary results?
Frugalize Your Practice

Now we all know there is no such word as 'frugalize', but the goal is that by the time you read to the end of this article it may at least be a word in your vocabulary. In many cases we have a tendency to over spend in our practices and whether you are new in practice or a doctor with experience in practice there is one adage that we have all heard.
The True Internal Marketing Mechanism: Headspace
Doctors always want to know the true secret of what they can do to create the fantastic internal marketing machine that will attract the right patients to them. They want to know the best way to develop a marketing plan to build the dream practice. Well the first place to start is between your ears; there is no magic potion or special outside force that will influence people to come to your office.
How do you Measure Motivation, Commitment, and Passion
Motivation, commitment and passion are probably the three most overused words to describe the components of practice or the people involved in it. We know that by having these precious commodities in our practice as well as those that are around us participating in our lives that we will develop a higher level of success.

