Issue #13 - March 2010

Steps for Creating an Advertising Cooperative

When starting a cooperative, it is very helpful to have and understanding of the big picture. There are two reasons for this:
First, it helps participants understand the scope of the project, and to develop realistic expectations about the timeline.
Second, it helps to keep the development process running smoothly.

 
The Cause Behind the Chiropractic Practices of the Future

In the days before insurance reimbursement and going even further back to the discovery of chiropractic there was a different mind set among the practitioners that started their practices. These doctors took the chiropractic principles very seriously and believed in the wellness and prevention paradigm of care. There was no medication taken outside to the inside of the body and the thought was that the body was a self healing mechanism that healed from above-down-inside-out.

 
The Power of a Directed Mind

Having a directed mind means having a directed life. B.J. Palmer had a directed mind. He had a cause bigger than himself. He totally committed his life spirit to it. His cause was chiropractic. It created within him a passion and an obsession that allowed him to overcome countless obstacles in his quest to serve humanity.

Why Your Practice Needs a Website

The question ‘Why does my practice need a website?’ is a common one because so many doctors don’t realize the huge source of untapped patients they have yet to reach. Approximately 61% of households in the United States alone use the internet. Almost 90% of those who use the internet use it to find information.